Bullstrap offers high-end leather accessories specifically designed for a wide range of iPhones, Watches, AirPods and other lifestyle accessories.
Bullstrap’s advertising strategy primarily focused one specific product at a time, which resulted in the customers landing directly on a product detail page + limited exposure to their other products.
We helped them cross-sell catalogue items during the sales process by leveraging our digiSIDECART, which up-sells products during the checkout process. In addition, we used promotional messaging and empty cart messaging to further re-engage customers.
Without slowing down site load speed, we CRUSHed client results:
Increased Average Order Value by 18%
Increased Average Time on Site by 45 seconds
Increased Conversion Rate by 19%